I get it – 2020 is a big turd of uncertainty. A lot of couples are hoping that 2021 will be a better year and they can just hit the reset button and have a more stable date to countdown to. If I was in your shoes, I would 100% be considering other options other than my summer 2020 wedding too, just to be safe. But let me tell you about why this is going to crush a major part of the wedding industry when couples choose to do so.
If your wedding was scheduled to happen in 2020, that vendor was essentially promised that money in 2020. If they only take on a limited amount of weddings per year such as myself, one of those spots is now gone and there aren’t any additional profits to replace it with.
Moving your wedding to 2021, specifically a Saturday in 2021, means that the vendor now has to give up one of their coveted popular dates where they would be making an additional profit in order to accommodate your new wedding change. Locally here in Toledo, I personally only really book more heavily between late April and mid-November, which is approximately 30 weeks out of the year. I personally only book 30 weddings a year, so as you can see, I typically try and fit 30 weddings a year into 30 slots, which can get really tricky in a regular year.
This will all be quite a ripple effect in the wedding industry, impacting us for 2020, 2021, and potentially 2022. If wedding businesses have to move too many 2020 weddings into 2021 Saturday’s, they will be impacted for 2021 and will ultimately, in my opinion, be closing their doors by 2022. Small businesses are not getting any help from the government, regardless of what you have potentially heard on the news. According to Zola, the U.S. wedding industry brings in $72 billion in revenue, yet we are mostly small businesses and have not received any form of help.
So, what can you do to help?
If you choose to move your 2020 wedding, consider a Friday or Sunday later in 2020 first. if you don’t like the idea of a fall/winter wedding, we definitely want you to consider 2021, just possibly consider March/April or a Friday/Sunday wedding option first.
I also have t-shirts I am selling here (just logo) and here (with a quote). Your support means everything right now and I appreciate you so much. Half of the profits I make from the shirts, I will donate to a local food pantry.